At Subaru Trois-Rivières, every customer experience counts. Your comments, reviews, and ratings are at the heart of our commitment to providing exceptional service and continually improving. We invite you to discover what our customers have to say about us and, if you've recently visited our dealership, to share your experience. Your opinion is valuable and directly contributes to the development of our services.

1. Our Commitment to Privacy

In order to protect the privacy of its clients and website users, Subaru Trois-Rivières places great importance on transparency, control, and management of collected personal data. We are committed to strictly respecting the confidentiality of the information collected, in accordance with this privacy policy (hereinafter the "Policy") and applicable laws, including Quebec's Law 25.

2. Application of the Policy

This Policy explains how Subaru Trois-Rivières collects, uses, communicates, retains, and protects personal and non-personal information of its website users, as well as customers of its products and services.

It applies to our entire website and online services. We encourage you to regularly review this Policy, as it may be modified without notice.

3. Acceptance of the Policy

By using this site or making an online transaction, you consent to the collection, use, and disclosure of your personal information in accordance with this Policy.

4. Information Collection

a) Personal Information

Personal information is data that can identify an individual. It is collected voluntarily, particularly during an order, registration, or form submission.

The following may be collected:

First and last name
Gender
Postal address
Email address
Phone number
Credit card number

This list is not exhaustive and may change without notice.

b) Non-Personal Information

This information is technical or statistical in nature and does not identify an individual. It may include:

IP address
Browser and operating system
Pages visited and duration of visit
Demographic and language data

These data are collected automatically using cookies. For more details, see our Cookie Policy.

5. Use of Information

a) Use of Personal Information

Personal information is used to:

Respond to your requests or orders
Send you information or offers
Conduct satisfaction surveys
Ensure delivery of your purchases

b) Use of Non-Personal Information

These data allow us to analyze website traffic, better understand our visitors, and optimize our services.

We use Google Analytics and advertising tools like Google Ads and Meta (Facebook) to:

Create user profiles
Display targeted ads (remarketing)
Generate statistical reports

You can disable the use of cookies and personalized advertising via the following links:

6. Remarketing Policy

Subaru Trois-Rivières uses remarketing, re-engagement, and similar audiences features through Google Ads. This allows us to display ads for our products and services on other sites visited by users.

These features rely on cookies to display relevant ads based on previous visits.

7. Disclosure to Third Parties

The information you provide remains confidential. It may be shared with our partners or service providers only when necessary to perform a service (e.g., delivery, secure payment).

No other disclosure will be made without your explicit consent, unless required by law.

8. Collection by Third Parties

Some third-party tools (e.g., Google Analytics) may collect browsing data for their own purposes, beyond our control.

See the Google Privacy Policy for more information.

9. Protection of Your Information

Subaru Trois-Rivières implements reasonable physical, technical, and administrative measures to ensure the security of personal information. This includes:

Limited data access
Encryption of transactions (e.g., payment)
Technical server monitoring

10. Withdrawal or Modification of Information

You can at any time:

Request removal of your name from our lists
Access your personal information
Correct or update your data

To exercise these rights, contact us via the website form.

11. Personal Information Protection Officer

In accordance with Law 25, Subaru Trois-Rivières has appointed a personal information protection officer:

Name: Véronique Leclerc
Email: client@subarutr.ca
Phone: 819-373-6800,1400

12. Retention Period of Information

Personal information is retained as long as necessary to achieve the purposes for which it was collected, unless otherwise required by law.

Once this period expires, the data is securely destroyed or anonymized.

13. Data Transfer Outside Quebec

Some providers we work with (such as Google or Meta) may store or process your information outside Quebec, including in the United States. Subaru Trois-Rivières ensures these providers apply equivalent guarantees to Quebec law regarding privacy.